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The Most Impressive Luxury Websites and Their Great Design

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The market of luxury websites is an endless source of inspiration for any novice. We searched through the best luxury websites, to find out their secret in attaining uniqueness, and it seems that originality is what captures users’ attention.

Luxury websites use special effects, intelligent design, and unusual display features. The main goal is to convince their customers they are deserving of expensive time and attention. Enclosing your brand philosophy, best practices, and ideas in a presentation/landing page can be challenging but, unlike other websites, luxury websites have only one opportunity.

This list of luxury websites serves as an insight, helping to find the common techniques used, so you can successfully learn how to make your own.

Awesome Luxury Websites

Calicanto Luxury Bags

calicanto
 

These luxury bags tell their own story on Calicanto’s website, the pale colors, calm background, and stylish photographic effects, add the luxury touch to this page.

Hilton & Hyland

Hilton-&-Hyland
 

Hilton & Hyland are leaders in the real estate luxury market, so the classic overlapping of boxes and smooth scrolling, all representing style and tradition, are a great match for this sophisticated company.

Le Chomat - Luxury beds

le-chomat-beds
 

Using a solemn black background, the presentation video reveals the biggest value of the company, which is Le Chomat’s high-quality materials and the personalization of each handmade piece.

VERAWANG

verawang
 

This website displays high fashion and eclectic style with classy visuals portraying stunning models, and their amazing clothes. The menu bar on the top sends you to the section you are most interested in, so visitors can easily and quickly locate their favorite luxury item.

Vendôme Luxury

Vendôme-Luxury
 

This website opens to the public, revealing the stories of the head designer, team of designers, and the brand itself.

Harper & Jones

Harper-&-Jones
 

Harper & Jones prove that luxury websites can be amusing and relaxing without losing their sincerity. This brand’s philosophy is about tailoring and customizing each suit for every client, and their message is conveyed through a well-thought and designed copy.

Luxury fabrics house

luxury fabric
 

The story of Luxury fabrics house is revealed by the website’s slides following one another.

Manolo Blahnik

manolo-blahnik
 

The visuals are excellent on this website. Floating shoes on a white background give the impression of elegance, luxury, and sophistication. The shadows give the illusion of motion while you scroll.

Emmemobili

Emmemobili
 

Emmemobili is classy. Founded in 1879, the original family business, quickly became a fashionable trend-setting company and set standards within the luxury industry. Their designs are appreciated internationally, and are reflected in their elegant website.

Jonathan Radford

Jonathan-Radford
 

The visuals of this luxury website are enticing and captivating, as you’d expect from the number one Coldwell Banker realtor in New England.

Adriatic Luxury Hotels

adriatic-luxury-hotels
 

The user-friendly interface and the dynamic text augment the overall experience on this website, making these independent luxury hotels in Dubrovnik Croatia, both desirable and attractive.

Lampe Gras

Lampe-Gras
 

Simplicity can depict luxury and good taste, and Lampe Gras’ website exemplifies this in their choice of color palette, a mild background, and appropriate visuals.

Christian Louboutin

Christian-Louboutin
 

Luxury websites usually stylishly place their product in the limelight and Louboutin’s website is an excellent example of this. Their shoes are the main characters on a short homepage with a white background.

Arlene Rutenberg

Arlene-Rutenberg
 

Arlene Rutenberg is one of LA’s top real estate brokers and her website proves this by showing her level of expertise and seriousness in a very classy manner.

Zappos Style Room

Zappos-Style-Room
 

Opening Zappos’ website is like entering a luxury showroom; the gorgeous models, beautifully fitted styles, and complementary pieces, are very enticing.

Makr

makr
 

Although this page is an image-only website it is interesting and attractive. Alternating photo grids with carousels and images of varying sizes are the key to its success.

Salty K

Salty-K
 

This luxury website utilizes dark tan, colorful pieces, and cheeky designs, to great effect. The models pose with confidence, advertising the bathing suits stylishly and elegantly.

Byredo

Byredo
 

Byredo’s website has minimum white space and has complementary photos fit into a puzzle-like overall picture, with alternating textures, color palettes, and accents.

Rubel & Ménasché

rubel
 

Rubel & Ménasché’s jewelry is memorable, like their website, utilizing the logo in an enjoyable motion game.

GREATS

greats
 

GREATS reminds customers that luxury is not only about appearance, but also about functionality. Their motto is: “We make timeless, responsibly-made sneakers that are designed to be great, and made to be worn”. The website reflects these ideals.

Pols Potten

pols-potten
 

This website has a very clean design. The main carousel on the landing page is an example of good taste, elegance, and is aesthetically pleasing, using harmonious textures.

Abel

abel
 

Abel’s website is simple, but beautifully displays the uniqueness of each piece of jewelry.

MOS MOSH

mosmosh
 

Mos Mosh created a global culture around their jeans, making them highly desirable, in elegant, stylish luxury.

Mathieu Lehanneur

mathieu-lehanneur
 

Mathieu Lehanneur’s page is the perfect example of a beautifully designed website from an innovative designer. He chose simplicity and the power of 4 words: “Pieces. Places. Lights. Things”, on colorful abstract background.

Great Heights

great-heights
 

This ethical diamond seller has a beautifully designed website, with a great customizable search that crowns the amazing and stylish design.

Norvina Collection

norvina
 

Anastasia’s website combines and reaches two major goals of every luxury website, by remaining classy and sophisticated, while utilizing accessible and captivating elements.

Taylor Howes

taylor-howes
 

Alternating image slides with text boxes is a classic method. Yet, introducing a black-and-white carousel on a website for interior design is a bold move. This is how we get to know the designers' team behind those gorgeous pieces of interior. The tradition of the company (founded in 1993) speaks for itself. Refinement and gentility are what best describe this company.

The Art of Bespoke

The-art-of-bespoke
 

This website is a true “home of luxury design”. It shares with the rest of luxury websites the white background and the alternation of various photo displays.

Ivan Toma

ivan-toma
 

Italy, handmade pieces, and Ivan Toma make the perfect combo. See it for yourself on his website.

Stella Creates

stela-creates
 

Stella Achenbach’s page has been inspirational for years. This independent designer’s experience is detailed on the website, proving her expertise and talent.

Omega Watches

Omega-Watches
 

Classy and high-quality watches are obviously luxury items and this website portrays the lifestyle story of a sophisticated person through the dials of the watches.

2NDDAY

2nd-day
 

The color palette on this website exemplifies elegance and aesthetic harmony. The page designer is Granyon Shopify, with a little help from friends at 8kilo.

Constance-Hotels-&-Resorts

constance-hotel
 

The travel, colors, and views of this website are very captivating, with a multitude of blue shades on a single landing page and the images are brilliantly incorporated with text and dynamic elements.

Rino & Pelle

Rino-&-Pelle
 

Rino & Pelle — “Luxurious and contemporary appeal for every woman”.

Karpov Paris

karpov-paris
 

One way to highlight a jewelry collection is on a pale background, colored in different shades of grey, as represented on this website.

Aristo – Sloane Square

Aristo-–-Sloane-Square
 

The presentation video is followed by a text-image grid, with alternating boxes, background colors, and fonts. Thus the main points of interest remain the rooms presented in the images.

Foudamour

fundamour
 

Modern romance is the foundation of Foundamour’s website, with its goal being to encourage romanticism in a sophisticated way.

Imagin Optique

Imagin-Optique
 

Located in the south of France, Imagin Optique creates and sells iconic eyewear and the website fashions stories around their clients.

ROUGE Mallorca

rouge
 

Mallorca, Hermes bags, and elegant glass cases offer a quintessential image of luxury.

DDNA

ddna
 

The moving soap bubbles on the welcoming screen are a metaphor for jewelry creation. Elements of different sizes harmonize to create unique breathtaking pieces.

Voyage Loire

Voyage-Loire
 

You’ll crave this trip immediately after you open the website and start scrolling. All the events are incredibly attractive to all potential visitors.

Self Scenter

Self-Scenter
 

A happy combination of playfulness and thoughtfulness, allows this website to help discover your best-matched perfume. Simply answer the questions and enjoy the results.

Limnia

lamnia
 

Modular jewelry is simple, yet sophisticated. Each piece is unique and customizable, making this website an example of luxury and refinement.

Bergdorf Goodman

bergdore
 

High fashion retail is nothing without Bergdorf Goodman, and their website is deserving of being classed as luxurious.

Papazian

papazian
 

The color scheme of this website is very attractive; combining light beige, dark grey, and coral. Creations from Papazian travel across the entire globe to their buyers and have been doing so since 1963. Their vision has always adapted to the needs and tastes of the times.

Carlin Wright

carlin-wright
 

Many elegant and stylish women comprise the image of this brand, portraying the sophistication and refinement of the products.

Ending thoughts on these luxury websites

Luxury websites gain this definition due to their unique qualities. A visitor is usually attracted by aesthetic harmony, a cool color palette, interesting dynamics, and a sophisticated ambiance.

If you need further explanation and tips to build your own luxury website, Be Theme can help in at least three ways;

  • The website will be suitable for a larger target audience.
  • You can endlessly edit and customize every page from your website.
  • The work is completed rapidly and with ease.

Be Theme also has a library of more than 500 pre-built websites. They are fully functional, responsive, and customizable, so you’re only one click away from creating a successful web page.

If you enjoyed reading this article about luxury websites, you should read these as well:

Albert Ślusarczyk
Albert Ślusarczyk
As the co-creator of Be Theme, I am a strong believer in designing with care and patience. I pour my energy, time & knowledge into perfecting the theme for our 195,000+ customers.

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